I am currently sitting opposite my boss who is on an online panel inside the TimesOnline travel section answering questions from the general public.
I thought it was worth a mention to comment on the engagement online and angle the paper is taking as experts in travel and the place for experts to discuss travel.
I was pleasantly surprised by the amount of users (I am sure they are not all staged questions from their PRs!) and the use of inline polls on topics to gauge the participants opinions.
This I think could be the future for ‘experts’ to host the discussion. Little shocked though on how little onsite promotion they had. Maybe they are warming up. Well done – Matt – you look tired after all that typing!!