Link baiting with inspiring content

Holiday Rentals

I am pleased to see an initiative that was kicking around when I was there at, (part of the HomeAway group of companies) has finally gone live.  And I have to admit, to a higher standard than I was expecting.  So, I am pleased for the team there and I wish them all the luck they deserve.

The How?
They have asked their user base of holiday home owners to supply unique and inspiring content from their respective geographies.  The owners of the properties are the local experts.  And food is an emotional topic.

The why?
First of all, good for their users.  It is another point of differentiation in a competitive travel industry.  And from an SEO perspective (which is the purpose of my site) for linking benefit.  I have seen a few links going to the site already, here is one TheFoodieList.  And Food is definately relevant for travel!

Take look for yourself on Holiday Rentals’ Travel Cookbook >> 

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